History
of music videos
Why
are music videos made?
§ To
help the artist’s and band’s tracks be heard globally, on a mass scale.
§ To help
promote the band, providing a visual representation of the band.
§ To ensure
people remember the song and video
§ Music
Videos are a platform for film makers – film makers associated with artist
§ To invoke
a reaction
§ To provide
the audience with an incentive to see the band live
§ To lead
to more sales and longevity of the artist
§ They’re
used for an extension of income, keeping the artist or band in the public eye,
after the album release. Ideally racking up sales of their album.
Most
Expensive Music Videos
|
Title
of Music Video
|
Cost
of Music Video
|
|
Michael
Jackson and Janet Jackson — “Scream,”
|
$10.7
million (originally $7 million)
|
|
Madonna — “Express Yourself,”
|
$9.4 million (originally $5 million)
|
|
Madonna — “Die Another Day,”
|
$7.9 million (originally $6.1 million)
|
|
Madonna — “Bedtime Story,”
|
$7.7 million (originally $5 million)
|
|
Michael Jackson — “Black or White,”
|
$6.9 million (originally $4 million)
|
5
Most Viewed Music Videos
|
"Gangnam Style" – PSY
|
2.60 Billion
|
|
1.87
Billion
|
|
|
1.72
Billion
|
|
|
"Hello" - Adele
|
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